Freddy’s, Chipotle, Church’s among tenants coming to South Classen

Additional developments continue to take shape on the Classen Boulevard corridor south of Highway 9, and Norman Development has learned new details about the retailers coming to this rapidly developing area.

Classen Ridge

As we first reported last year, Target is set to anchor a large development now dubbed Classen Ridge led by Sooner Investments of Oklahoma City and Lockwood Development of Omaha, Nebraska.

Republic Bank, now Armstrong Bank, first acquired the land in 1991. County records show that a newly formed entity, Classen Ridge LLC, paid Armstrong $3.8 million for Phase 1 of the development. Armstrong provided the financing for the development. Classen Ridge subsequently deeded Target its parcel for their future store for $2.2 million. 

As part of the sale to Classen Ridge, Armstrong retained the outparcel for their future location along with Phase 2 of the development. Agreements between Armstrong and Classen Ridge show Classen Ridge has a first right of refusal for Phase 2 of the development. 

Final site plans approved by Norman’s City Council in June 2025 reflect changes from the original approved layout last year. Target’s new store remains 128,000 square feet; however, it has been shifted south on the site. Two previously planned big-box spaces (36,000 and 64,000 square feet) have been removed entirely with the remaining land north of the future Target reserved for Phase 2 and not part of the approved final plat. 

Norman Development has learned Freddy’s Frozen Custard and Steakburgers is proposed to occupy the outparcel directly south of the future Armstrong Bank location. Freddy’s currently operates one Norman location and 24th Avenue West and Main Street.

Freddy’s is the first restaurant operator announced for the development, although other parcels are intended for future sit down and drive-thru restaurants. The parcel south of Target, originally speculated as office or retail, is now shown with a nearly 10,000 square foot building broken up into two suites, both with drive-thrus. No tenants have been announced for these spaces.

Lowe’s has long been rumored as a planned retailer. Although no sale, lease, or other agreements have been made public at this time, agreements between Target, Armstrong, and Classen Ridge reference a national “home improvement retailer” that is anticipated to be part of Phase 2. 

Liberty Point

Wiggins Properties LLC obtained approval for a new 250-space Luxury RV park in February 2024. The developer originally anticipated opening the park in time for the 2025 OU football season, however, work never commenced on the site.

Now, Wiggins Properties is back with a scaled back RV resort with a more intense commercial and multifamily development toward Classen Boulevard. 

Originally planned to surround the lake, now the RV resort has been pushed only to the east side. On the west side, 230 multifamily apartments and townhomes are planned spanning 15 acres. 

24th Avenue was originally planned to be re-routed further south through the development. In the new scheme, 24th Ave is curved to Classen Boulevard toward the North side of the development. A new street, Liberty Point Drive, connects to 24th Avenue on the North side and parallels Classen Boulevard with two connections to Classen Boulevard. 

Outparcels span the entire frontage along Classen Boulevard. They propose drive-thru restaurant, retail, and gas station uses. Behind the outparcels on the north side, a 65,000-square-foot big-box retailer is proposed along with strip center housing a 25,000-square-foot grocery store, restaurants, and retail. Three sit-down restaurants, along with two office buildings front the lake towards the south side of the development. 

The updated plan is currently working through city approval processes and will likely be heard toward the end of 2025 or beginning of 2026. 

Church’s Chicken

North on Classen Boulevard and west of Walmart, Wynn-Wynn LLC has proposed a two-unit commercial building on 1.15 acres of land at 3724 Classen Boulevard. 

The building will span 3,000 square feet and include a drive-thru. Church’s Chicken will occupy the south unit in the building. The north unit did not have a user proposed at the time of application, however, it is planned for restaurant use. 

Church’s does not currently operate any Norman locations; however, they operate 22 locations across Oklahoma and over 1,400 locations worldwide.

Wynn-Wynn will seek to rezone the property for the development. The plan is currently working through city approval processes and will likely be heard toward the end of 2025 or beginning of 2026. 

Battison Properties

North of the Cedar Lane intersection, Battison Properties LLC proposes a drive-thru restaurant to occupy the site at 3400 Classen Boulevard. The site spans 1.48 acres and currently contains five residential homes. 

The property, currently owned by Norman real estate broker and investor Rudy Hymer, has been listed since June 2024 at $795,000. The property has been pending since the end of August. No user has been announced to occupy the site at the time of reporting.

Like the Wynn-Wynn property, Battison will seek to rezone the property to facilitate the development. The plan is currently working through city approval processes and will likely be heard toward the end of 2025 or beginning of 2026. 

Chipotle

Further north on Classen, and across from Aldi, another development is progressing on two parcels at 3160 and 3170 Classen Boulevard. 

The north lot (3160) has been cleared of the old home-turned-office and remains listed for sale. It is proposed to house a future drive-thru or quick-service restaurant. Rezoning of the lots were not required for the development.